So what's the deal with this rug? I am an avid pinner on Pinterest and follow quite a few design and lifestyle blogs and let's just say this rug has been showing up EVERYWHERE.
Here's a link to West Elms version of the Souk Wool Rug
Here's another incarnation on the Bohemian Tree House blog.
Here it is again featured on a Design Sponge post about a one bedroom apartment and it's decor.
Here's another one from Lilly Bunn's blog
One last one from sf girl by bay's blog
Mind you it looks soft and cozy and brightens up a house with simple design. But its WHITE. I would just walk in the room and that rug would get dirty. For all the hipsters out there, who love to be original....we aren't anymore, I think we can come up with a few more rug choices. Oh did I just classify myself as hipster, I so am not. But I do openly love their design esthetic. Is this just good marketing or what's the deal? What do you think?